I first met Rhonda as a green young photographer in London and was immediately taken by her larger-than-life personality and pink hair (it changed colour often over the years we met!). Her passion for photography and for supporting photographers cannot be disputed and I’m delighted that her contribution to the industry, both nationally and internationally, is now being recognised with this prize.
— Simon Roberts

Simon Roberts (1974) is a British photographic artist whose work deals with our relationship to landscape and notions of identity and belonging. He originally studied a BA Hons Degree in Human Geography at the University of Sheffield, a subject which has helped inform his subsequent arts practice. Often employing expansive tableaux photographs, his approach is one of creating wide-ranging surveys of our time, which examine contemporary economic, cultural and political landscapes.

His work has been exhibited widely with solo shows at the National Media Museum in Bradford (UK), the Museo d'Arte Contemporanea di Roma (Italy), and the Multimedia Art Museum in Moscow (Russia). Recent group exhibitions include Observers: British Photography and the British Scene (From the 1930s to Now) at Galeria de Arte do SESI in São Paulo (Brazil); and Unfamiliar Familiarities: Outside Views on Switzerland, at Fotostiftung Schweiz, Winterthur (Switzerland). His photographs reside in major public and private collections, including the George Eastman Museum, the Art Collection Deutsche Börse, and the Wilson Centre for Photography.

Roberts was recently made an Honorary Fellow of the Royal Photographic Society; and in 2010 was, in the capacity of official Election Artist, commissioned by the House of Commons Works of Art Committee to produce a record of the 2010 UK General Election. He has published three monographs: Motherland (Chris Boot, 2007), We English (Chris Boot, 2009), and Pierdom (Dewi Lewis, 2013), and his work has been reproduced in many publications.